Ten days free. Then pick your pace.
No card to start, and nothing charged when the ten days end — you land on the free plan unless you choose otherwise.
The trial is the Standard plan, free for ten days.
The app tells you when there are four days left, then three, two and one. Nothing renews by itself, because there is nothing to renew.
Plans
Entry
$19.95 / month
or $14.92 / month billed yearly at $179 · Save 25%
plus applicable tax
The daily rhythm, with a support group behind you.
- 10 coach messages a day
- 3 meal photos a day
- Your support group
- Weekly plan, recap and tracking chart
- Remembers the last month
- Remembers what matters to you, always
Standard
Best value$29.95 / month
or $20.75 / month billed yearly at $249 · Save 31%
plus applicable tax
Room to talk most days, and two months of memory.
- 20 coach messages a day
- 4 meal photos a day
- Your support group
- Weekly plan, recap and tracking chart
- Remembers the last 2 months
- Remembers what matters to you, always
Premium
$39.95 / month
or $29.08 / month billed yearly at $349 · Save 27%
plus applicable tax
The most conversation and the longest memory.
- 35 coach messages a day
- 5 meal photos a day
- Your support group
- Weekly plan, recap and tracking chart
- Remembers the last 3 months
- Remembers what matters to you, always
The free plan is not nothing.
Two messages a day, every day, for as long as you keep the app. A morning note carrying what to aim for and something to move for, and an evening one looking back. They are written for you, from what your companion already knows about you.
What you do not get is the reply: no conversation, no meal photos, no group, no weekly report. Your account, your history and your weight log all stay exactly where they are.
- A morning message, with the day’s direction
- An afternoon or evening message
- Your weight, logged whenever you like
- No conversation with your companion
- No meal photos
- No support group
Compare plans
| Trial | Free | Entry | Standard | Premium | |
|---|---|---|---|---|---|
| Monthly | $0 · 10 days | $0 | $19.95 | $29.95 | $39.95 |
| Yearly | — | — | $179 ($14.92/mo) | $249 ($20.75/mo) | $349 ($29.08/mo) |
| Daily coach messages | Morning & evening | Morning & evening | Morning & evening | Morning & evening | Morning & evening |
| Messages you can send / day | 20 | — | 10 | 20 | 35 |
| Meal photos / day | 4 | — | 3 | 4 | 5 |
| Support group | Trial room | — | Yes | Yes | Yes |
| Weekly plan + recap | Yes | — | Yes | Yes | Yes |
| Tracking chart | Yes | — | Yes | Yes | Yes |
| Conversation kept | 60 days | 7 days* | 1 month | 2 months | 3 months |
| Remembers what matters to you | Always | Always | Always | Always | Always |
* The free plan keeps 7 days of your messages, so the notes your companion sends are still there when you open the app. Paid plans keep 1 month, 2 months or 3 months of conversation depending on the plan. On every plan, including free, your companion also keeps short notes of what matters to you — the dates you care about, what went well and what was hard — for as long as you have an account. You can see, change or delete them in Settings.
If a paid plan ends, everything paid keeps working for a further seven days — the conversation, the photos and your group together. Your account, your profile and your weight history are not deleted.